The content writers behind a global drilling brand.

Skye copywriting, press, writing

02 January 2017
We've been writing content and developing the brand strategy in Australia for Harlsan since 2014. An Australian manufacturer of high performance drilling products, Harlsan is a home grown Company, known for its solution driven product design, smarter manufacturing technologies and market leading systems. Distributing worldwide, Harlsan approached us to help convey its global reach and competitive product range through compelling brand strategy and creative. We are proud to support public relations strategy for Harlsan's advertising campaigns in Asia ... Read More

A global fitness brand strategy reinvented.

Skye brand, copywriting, digital

First Degree Fitness Marketing
16 October 2016
First Degree Fitness (FDF) approached us in late 2015 to provide a global fitness brand strategy that would support the success they were experiencing in growing their market share of fluid resistance fitness product sales. As a manufacturer of indoor rowing machines and upper body ergometers we made it our mission to get to the heart of what made these fitness products so unique and the company such a credible fitness brand manufacturer worldwide. As important as ... Read More

A new fitness brand with power.

Skye brand, copywriting, digital, press

new fitness brand MX55
17 August 2016
MX Select is a new fitness brand that is revolutionising strength training across the world. It's first product, the MX55s are a new alternative in the adjustable dumbbell market and required a competitive marketing strategy that would create market awareness and a strong brand profile. MX Select approached Skye Gilligan Consulting in late 2015 to manage marketing and brand management worldwide. Skye Gilligan Consulting's Perth based brand development and marketing consultants created a comprehensive go to market ... Read More